In 2022, Petersime is increasing the activities of its Regional Centre in Malaysia. The first phase in this process has been completed with the move into a new, larger office space in Kuala Lumpur and will soon be followed by an expansion of the service offering for customers in the Asia-Pacific region. 

Petersime Southeast Asia as a successful growth hub

At the beginning of this year, Petersime Southeast Asia moved into the third office since the start of its operations in 2015. The upgrade is a signal of Petersime’s commitment to use Malaysia as a hub to better assist customers in the area. Having a deep understanding of the local market and being so close to customers, the team in Kuala Lumpur has been growing steadily to continue offering customers fast all-round support of the highest quality standards. 

“This relocation to new and larger premises in Kuala Lumpur is in line with Petersime’s strategy of further expanding its local customer service activities. Our Regional Centres around the world are the go-to service point for our customers. Locally anchored 360° customer service, that is Petersime’s firm commitment,” said Kurt Haeck, Global Service Manager. 

customer service; local support; training; spare parts; repairs; hatchery
Petersime Southeast Asia has relocated to a new, larger office space in Petaling Jaya, near Kuala Lumpur, in Malaysia.

Petersime Southeast Asia currently provides helpdesk support and is responsible for spare part and repair management in the Asia-Pacific region. The new office site also includes a Training Centre, equipped with an X-Streamer™ incubator, where training programmes for customers, distributors and Field Service Engineers will be organized. 

As the next step to increase its activities, Petersime Southeast Asia will have its own project department. By adding a pool of project engineers to the team, the Malaysian hub will be able to provide a full service to help customers in Asia continue to maximize their profit for life. 

Azmi Abdullah, Regional Service Manager Asia-Pacific: “At Petersime, proximity to customers ranks high on the priority list. The initiative to increase the local service offering in the Asia-Pacific region shows that we are committed to providing high-quality services that are locally anchored; the creation of a project department in the region will allow us to increase the added value provided to our clients in Asia.” 

customer service; local support; training; spare parts; repairs; hatchery
L-R: Mr Azmi Abdullah (Regional Service Manager Asia-Pacific), Mr KS Yoo (Poullive, Petersime distributor in Malaysia), Mr Daniel Pans (President of BeLuxCham Malaysia), Mr Sven Schneider (CEO at EuroCham Malaysia), Mr Carmelo Ferlito (Director Petersime Southeast Asia).
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